February 2015 - February 2016   Dear Reader,   momentum is a journal dedicated to art and to its power to impact upon reality.   I spoke about this project with Bianca for the very first time towards the end of February (2015), in front of two coffees in a bar behind Royal Palace in Milan. We didn’t know each other well, and I wasn’t sure how she would react to the idea of working on a project with that statement. I was nervous about it and I remember how Bianca laughed politely when I poured the salt in the coffee instead of the sugar.   Impact the reality. It’s a very abstract statement, idealistic but with a pragmatic bedrock. It’s based on trust in Art as a real tool, capable of acting on people, just like a tech instrument. On second thoughts, the most radical consequences of the technological innovations of the last ten years – even related to the internet – are bound to the development of peoples’ counsciousness, in personal, political, social and ecological fields. These are spiritual transformations. Technologies of the Spirit.   Momentum is an english word that whilst, first of all, – expresses a physical force, is also a buzzword from coming from entrepreneurship used to indicate the necessary strength that an entrepreneur should provide to his business in order to let it grow. In 2015 the word went all around the world – used in mostly in business, but not only. It’s a loud word, round, just like a wheel is. It is contemporary but also ancient. Indeed, mōmentum in latin (noun, neutral, II declension) means movement, motion, impulse.   As in physics, entrepreneurial momentum has a formula. Or better, on the web who can find many. My favourite is a formula that can be found, as far as I know, only on Youtube in a brief, low quality video that has just above one thousand views. The formula is:   \[\left(\frac{focus\times intensity}{time}\right) \times god\]   The first issue of momentum is dedicated to the first factor: focus. Inside you can find visual and text essays, already existing on contributor's archives as notes, unreleased novels and image collections. All the essays are grouped organically and divided into movements. Starting from the launch, for five weeks, we will publish five movements, organised utilising Roman Numerals from I to V. Both author and title are visible on the sides of your window. They will change on scroll. On the corners you can find icons that will allow you to navigate the Menu (m), discover more about the essay with the Abstract (Pantheon), Biography (Alien) and Bibliography and External Links (Book).   Enjoy viewing, GAP